The Future is Limitless
Everynet were on a mission – ‘To enable their customers to simply connect to billions of Internet of Things (IoT)’.
Customers operating in diverse vertical markets, agriculture, energy, telecommunications and water utilities and across geographically diverse environments from cities to remote locations.
Ratio’s primary role was to shape and focus Everynet from a start-up company to an evolving, innovative brand, realised with a new brand website, inclusive of a customer and partner portals.
Additional, we were tasked with creating value-add thought leadership content and comms to build brand awareness.
We needed to encapsulate the complete Everynet brand offer and proposition, make it attractive for prospects, and cater for a wide range of users all seeking varying levels of information
With a low-cost barrier to entry and an eco-system comprising of a comprehensive solutions package, leading industry partners, and access to proven hardware options – gateways and devices, compatible with the LoRaWAN network, we positioned Everynet as the ONLY provider to offer end-to-end, scalable IoT networks on a global scale.
We created a website designed to ‘tell’ the compelling brand story and be functionally efficient to provide a platform to share more detailed, rational product information.
The centrepiece of the website, the home page, featured a graphic video, showcasing how Everynet’s solutions and products in action in a real-world use case.
Built on a robust, flexible and easy to manage opensource CMS we provided a website solution that provided the scope to accommodate new products and partner pages and afford the scalability as the company expanded into new markets and embarked on international expansion.
With a condensed timescale and budget we needed to manage all stakeholders at every stage, ensuring what we delivered was not only on-brief but had collective buy-in.
Soon after launching the website and brand awareness gaining momentum, the sales team won a significant leading telco customer, and with a healthy and flourishing pipeline soon delivered additional new business wins. Leading to crucial new investment to help Eveynet achieve their business objectives.